So i was standing in the middle of a set in Ibiza working for a MEGA TV channel. The shoot had been going on for 3 days, we were staying in the lap of luxury, on the a-list to a whole bunch of clubs and i was like, what am i doing here?
I thought i wanted to change the world, i thought i wanted to make a difference
And being in “Club Decadence” was not the way to do it. Back in London, a girl friend and i were at a launch of a swanky new bar in Soho and we had exhausted their copious supply of champagne and we were like; “but what do we do?”, i was like “we hustle media” and she replied “that’s it, we are MEDIA HUSSIES“.
Fast forward 7 years and here i sit as the Creative Director of a creative agency and production company called Media Hussies. We focus on women and youth and speak to them through media. Our ethos is empowerment, education through entertainment.
We believe in “Dreams : Love : Voice” – simply, what is your dre am, learn to love yourself and find your voice so that you may be heard. In the noise that is media, there are so many negative messages aimed at women and youth. There are also many, many unsolved issues in the women and youth market; drug and alcohol abuse, addiction, rape, abuse, lack of self esteem etc etc. We want to look at these “issues” and solve them.
How is this done? Through telling our stories, showing us a new way in advertising of products aimed at women and youth and becoming a visionary and not a follower. Pink is the new black and we want women to be seen. We believe that if you give a woman the tools to life she may choose to life a free and fair life!
Contact Tanya: tanyahayward@mediahussies.co.za/www.mediahussies.co.za
